{"id":938,"date":"2024-09-10T01:14:00","date_gmt":"2024-09-10T01:14:00","guid":{"rendered":"https:\/\/www.prolimehost.com\/blogs\/?p=938"},"modified":"2024-09-10T16:38:16","modified_gmt":"2024-09-10T16:38:16","slug":"online-video-marketing-strategies","status":"publish","type":"post","link":"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/","title":{"rendered":"Online Video Marketing Strategies"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-939\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/onlinevideo-300x166.jpg\" alt=\"video marketing\" width=\"658\" height=\"364\" srcset=\"https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/onlinevideo-300x166.jpg 300w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/onlinevideo-512x283.jpg 512w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/onlinevideo.jpg 640w\" sizes=\"(max-width: 658px) 100vw, 658px\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Video_Marketing_is_Trending\" >Video Marketing is Trending\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Online_Video_Providers\" >Online Video Providers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Whats_the_impact_of_online_video\" >What\u2019s the impact of online video?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Why_Use_Online_Video_Marketing\" >Why Use Online Video Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#What_is_everyone_watching\" >What is everyone watching?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Some_Tips\" >Some Tips<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#Our_Recommendation\" >Our Recommendation<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#i\" >\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#BROUGHT_TO_YOU_BY_PROLIMEHOST\" >BROUGHT TO YOU BY PROLIMEHOST<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#VPS_SERVICES_LIGHTNING_FAST_SSD_VIRTUAL_SERVERS\" >VPS SERVICES: LIGHTNING FAST SSD VIRTUAL SERVERS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#DEDICATED_SERVERS_BACKED_BY_A_999_SLA_NETWORK_UPTIME_GUARANTEE\" >DEDICATED SERVERS: BACKED BY A 99.9% SLA NETWORK UPTIME GUARANTEE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.prolimehost.com\/blogs\/online-video-marketing-strategies\/#ASIA_OPTIMIZED_SERVERS_IMPROVING_CONNECTION_SPEED_AND_QUALITY\" >ASIA OPTIMIZED SERVERS: IMPROVING CONNECTION SPEED AND QUALITY<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Video_Marketing_is_Trending\"><\/span>Video Marketing is Trending\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When it comes to video marketing, I\u2019m constantly amazed at how technically advanced children are today, I think because of their early exposure to TV and other visual medias. We\u2019ve evolved into a visually rich society &#8211; actually a global community. It begins in the early learning and development years of our children. It imprints their thought processes.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Online_Video_Providers\"><\/span>Online Video Providers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Enter <a href=\"https:\/\/www.youtube.com\/c\/Prolimehost\" target=\"_blank\" rel=\"nofollow noopener\">YouTube<\/a> and other providers offering video channels, enabling small business to ramp up their marketing venues, giving them the ability to reach global markets, whereby only mega-businesses once ventured. Text is text, and a picture is worth a thousand words, but videos can propel your business to new and exciting levels.<\/p>\n<p>Only a few short years ago, television commercials were financially out of the reach for the bulk of small businesses. With the development of high speed broadband networks, TV-like advertising via YouTube suddenly became affordable.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-941 size-large\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-1024x297.jpg\" alt=\"video marketing on YouTube\" width=\"680\" height=\"197\" srcset=\"https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-1024x297.jpg 1024w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-300x87.jpg 300w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-1536x445.jpg 1536w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-512x148.jpg 512w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-920x266.jpg 920w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920-1600x463.jpg 1600w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/youtube-1007076_1920.jpg 1920w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/>YouTube is a video sharing website allowing its members to upload, share and comment on an ever increasing database of videos. While you may be struggling to increase page views to your website, YouTube registers billions of page views monthly. Why? Video sells! It\u2019s\u00a0RED HOT!<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Whats_the_impact_of_online_video\"><\/span>What\u2019s the impact of online video?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I\u2019ve seen studies that projected 3 of 4 adults have watched online videos and on average, nearly 20% do so daily &#8211; and just not by themselves. Nearly two-thirds of those shared that experience with someone else or a group. Online video ad spending is over a billion dollars annually.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_Use_Online_Video_Marketing\"><\/span><strong><img decoding=\"async\" class=\"alignright wp-image-944 size-medium\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/cloud-709108_640-300x300.png\" alt=\"video marketing for news\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-300x300.png 300w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-150x150.png 150w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-148x148.png 148w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-296x296.png 296w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-512x512.png 512w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640-65x65.png 65w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/cloud-709108_640.png 640w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/strong>Why Use Online Video Marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"padding-left: 30px;\">It\u2019s practical for businesses wanting to show demonstrations of products or services.<br \/>It\u2019s great for introducing your staff or doing a virtual tour of your facilities.<br \/>They can drive prospects to your website, jump-starting sales.<br \/>It\u2019s extremely cost effective compared to other advertising venues.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_everyone_watching\"><\/span>What is everyone watching?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>News captures attention across all generations, followed by comedy or humorous videos. Still over 20% view educational videos, and all markets continue to grow exponentially as broadband expands its reach.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Some_Tips\"><\/span>Some Tips<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Be Entertaining:<\/strong>\u00a0To maximize your reach for market penetration, your video must be entertaining and have perceived value to the prospects you\u2019re targeting.<\/p>\n<p><strong><img decoding=\"async\" class=\"aligncenter wp-image-946 size-full\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/board-928390_640.jpg\" alt=\"Video Marketing as Professional Solutions\" width=\"640\" height=\"387\" srcset=\"https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/board-928390_640.jpg 640w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/board-928390_640-300x181.jpg 300w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/board-928390_640-512x310.jpg 512w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>Be Professional:<\/strong>\u00a0Presently, over 60% of viewers prefer professionally developed videos versus those developed by amateurs. That gap diminishes with the younger generation, but still holds true.<\/p>\n<p><strong>Focus on the core product or service you\u2019re featuring:<\/strong><\/p>\n<p>If you\u2019re featuring dedicated servers, save shared hosting for another clip. Spreading your message across multiple platforms distracts your viewers. Stay focused. Confused prospects never buy.<\/p>\n<p><strong>Be Consistent:<\/strong><\/p>\n<p>Branding is important. We all know Pepsi and Bud Light, but their marketing campaigns drive home their respective messages with regularity. Why? Consistency is KEY to growing traffic.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Our_Recommendation\"><\/span><strong><img decoding=\"async\" class=\"alignleft wp-image-948 size-medium\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/idea-1289871_640-300x300.jpg\" alt=\"Video marketing ideas\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-300x300.jpg 300w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-150x150.jpg 150w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-148x148.jpg 148w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-296x296.jpg 296w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-512x512.jpg 512w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640-65x65.jpg 65w, https:\/\/www.prolimehost.com\/blogs\/wp-content\/uploads\/sites\/4\/idea-1289871_640.jpg 640w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/strong>Our Recommendation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Have some fun. Be creative. Think out of the box. Break out of the direct mail, phone tag day after day routine of driving business. Video works! Like every other advertising venue, measure its results, then tweak your presentation and re-measure your results. Practice may not make perfect, but it will improve sales, and your bottom line. And that\u2019s where we want to be, right along with you.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"i\"><\/span>\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4 class=\"wp-block-heading\"><img decoding=\"async\" src=\"https:\/\/www.prolimehost.com\/wp-content\/uploads\/sites\/4\/2014\/08\/unnamed-e1408122780935.jpg\" alt=\"ProlimeHost Cheap Dedicated Servers\" width=\"400\" height=\"80\" \/><\/h4>\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"BROUGHT_TO_YOU_BY_PROLIMEHOST\"><\/span>BROUGHT TO YOU BY PROLIMEHOST<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>We\u2019ve been in the web hosting industry for over a decade, helping hundreds of clients succeed in what they do best and that\u2019s running their business. We specialize in Virtual Private Servers (VPS) and dedicated servers, with data centers in Los Angeles, Denver &amp; Singapore.<\/p>\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"VPS_SERVICES_LIGHTNING_FAST_SSD_VIRTUAL_SERVERS\"><\/span>VPS SERVICES: LIGHTNING FAST SSD VIRTUAL SERVERS<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>Our\u00a0<a href=\"https:\/\/www.prolimehost.com\/ssd-vps-server\/\">Virtual Private Servers<\/a>\u00a0all feature high performance Xeon processors and SSD storage in a RAID10 configuration to optimize your server\u2019s performance, which dramatically enhances visitor experiences on your site.<\/p>\n<p>That speed is backed by unparalleled 24\/7 support, featuring both outstanding response AND resolution times to maximize your uptime.<\/p>\n<p><strong><em>Now is the time to join the ProlimeHost virtual private server revolution.<\/em><\/strong><\/p>\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"DEDICATED_SERVERS_BACKED_BY_A_999_SLA_NETWORK_UPTIME_GUARANTEE\"><\/span>DEDICATED SERVERS: BACKED BY A 99.9% SLA NETWORK UPTIME GUARANTEE<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>We only use enterprise-class hardware in our\u00a0<a href=\"https:\/\/www.prolimehost.com\/los-angeles-dedicated-servers\/\">dedicated servers<\/a>\u00a0and offer a four (4) hour hardware replacement. Throw in IPMI for remote management, support for public and private networks, free operating system (OS) re-installs, and SATA, SAS &amp; SSD (including NVMe) storage. Call 1-877-477-9454 or\u00a0<a href=\"https:\/\/www.prolimehost.com\/contact\/\">contact us<\/a>. For everything from gaming servers to\u00a0<a href=\"https:\/\/www.prolimehost.com\/discounted-dedicated-server-deals\/\">cheap dedicated servers<\/a>, we\u2019re here to help.<\/p>\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ASIA_OPTIMIZED_SERVERS_IMPROVING_CONNECTION_SPEED_AND_QUALITY\"><\/span>ASIA OPTIMIZED SERVERS: IMPROVING CONNECTION SPEED AND QUALITY<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>Procuring an Asia optimized server improves the connection speed and quality between the server and the users in Asia or China. This can reduce latency, packet loss, jitter, and bandwidth issues that can affect the performance and reliability of the server and the applications hosted on it. For more information, please call 1-877-477-9454 or\u00a0<a href=\"https:\/\/www.prolimehost.com\/contact\/\">contact us<\/a>.<\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"Video Marketing is Trending\u00a0 When it comes to video marketing, I\u2019m constantly amazed at how technically advanced children&hellip;","protected":false},"author":3,"featured_media":939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[1,10],"tags":[120,123,43,24,107,113,106,33],"class_list":{"0":"post-938","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-geneal","8":"category-tutorials-tips","9":"tag-asia-optimized","10":"tag-china-optimized","11":"tag-dedicated-server","12":"tag-dedicated-servers","13":"tag-dedicated-servers-usa","14":"tag-gaming-servers","15":"tag-virtual-private-servers","16":"tag-vps","17":"cs-entry"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/posts\/938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/comments?post=938"}],"version-history":[{"count":0,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/posts\/938\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/media\/939"}],"wp:attachment":[{"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/media?parent=938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/categories?post=938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prolimehost.com\/blogs\/wp-json\/wp\/v2\/tags?post=938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}