The Art of Closing Sales Online
You expend considerable resources in terms of time and money attracting visitors to your website, so why stop there? High conversion ratios are the measure of a successful eCommerce …
Category: General
Value-add content increases time-on-site, lowers bounce rates and improves ROI
The Internet is information intensive, with major search engines like Google and Bing assigning priority to content on websites that lend value to the end user. Gone are the …
How to distinguish your site online
If you’re in a competitive industry (like web hosting), the content on your website needs to be distinguishable from the crowd. You must be willing to do what’s needed …
Compelling Calls to Action?
A compelling call to action is the key ingredient in every marketing plan. In post card and email campaigns, you’re limited in scope to a very small space in which …
Is your network an “opportunity” for a hacker?
Managed firewalls can prevent unauthorized access to your network Essentially firewalls for networks and the Internet are much like firewalls in cars. They’re designed to protect the people (or …